An Ayrshare alternative for teams who just want to plan and publish

By the Postuva team · Updated

Postuva is an Ayrshare alternative for people who want one calendar for every network, AI that rewrites each post to fit each network, and simple flat pricing with a free plan. Ayrshare is a social media API for developers and product teams who build posting, analytics and engagement features into their own software, with white-label profiles for their customers. Ayrshare may still suit you better if you're building social features into your own product for your customers.

Free plan
3 channels, 30 posts a month
Paid plans
$15, $29 and $79 a month
AI per-network rewrites
Included in every plan
Networks today
23, including Instagram, TikTok, YouTube, LinkedIn, X and Facebook

What is Ayrshare good at?

Ayrshare is a social media API for developers and product teams who build posting, analytics and engagement features into their own software, with white-label profiles for their customers.

It's fair to say Ayrshare does these things well:

  • A mature API covering publishing, analytics, comments and post history
  • Multi-tenant, white-label profiles for software products
  • Webhooks, SDKs and enterprise support

Build on an API, or use a finished tool?

Ayrshare is infrastructure. Its customers are software companies that want to offer social posting inside their own product: a video editor that publishes clips, a CRM that posts for its users, an AI agent that manages social accounts. Ayrshare handles the network integrations, token refreshes and rate limits, and provides white-label profiles so each end customer connects their own accounts. Its pricing reflects that, starting at around $149 a month and scaling by profile.

If you're a business, creator or agency that simply wants to publish your own posts, building on an API means writing and maintaining the composer, calendar, previews, error handling and team features yourself. Postuva is that finished product: connect your channels, write once, tailor each network's version with AI and schedule, from free to $79 a month.

The two can even coexist in a company: engineering builds social features for customers on an API, while the marketing team schedules the company's own posts in an app.

What building it yourself really involves

Postuva includes all of this out of the box. If none of it is your product's core, a finished tool is usually cheaper than an API plus engineering time.

  • A composer that enforces each network's character, image and video limits
  • A scheduler that publishes on time, retries temporary failures and reports the exact error
  • Token refresh, reconnect prompts and per-network media upload rules
  • Team access, workspaces and billing for your own users

Why do people look for an Ayrshare alternative?

  • Posting for your own business or clients rather than building software
  • API pricing that starts in the hundreds of dollars a month is more than you need
  • Wanting a ready-made composer and calendar instead of building your own

Postuva vs Ayrshare at a glance

Comparison as of October 2026. Check Ayrshare's website for its current plans.
PostuvaAyrshare
Built forTeams publishing their own postsDevelopers building social features into software
Public APINoYes
Ready-made composer and calendarYesDesigned for API use
White-label profiles for your customersNoYes
AI rewrite for each network in one clickYesCheck current features
Paid plans from$15 a month$149 a month

What does Postuva do differently from Ayrshare?

Postuva is deliberately focused: write once, let AI adapt the idea for each network, see the week at a glance, and trust that posts go out at the minute you picked. See pricing or the features overview.

  • A finished app: composer, calendar, AI tailoring and failure alerts, with nothing to build
  • Plans from $0 to $79 a month
  • 23 networks, including Telegram, Discord, Slack, WordPress and newsletters
Postuva weekly content calendar showing scheduled posts across LinkedIn, X, Bluesky, Mastodon, Telegram, Discord and Slack
The weekly calendar: every scheduled post across every network, with its channels, time and status.

When should you stay with Ayrshare?

Switching tools has a cost, so be honest about fit. Stay with Ayrshare if:

  • You're building social features into your own product for your customers
  • You need analytics or engagement APIs across many customer accounts

How do I switch from Ayrshare to Postuva?

  1. Create a free account. Sign up in under a minute; no card required.
  2. Connect your channels. Connect the same networks you use today from the Channels page.
  3. Recreate upcoming posts. Copy your next week of scheduled posts from Ayrshare into the Postuva calendar, then pause them in Ayrshare.
  4. Run both for a week. Keep both tools for a week until you're confident, then cancel the one you no longer need.

How to evaluate a Ayrshare alternative in one afternoon

  1. List your must-haves. Write down the networks you post to, how many accounts, who needs access and the one feature you can't live without.
  2. Run the same week in both tools. Take next week's real posts and schedule them in the new tool too (paused in one of them), so you compare real work, not demos.
  3. Check the failure path. Disconnect one account on purpose and see how each tool tells you. Silent failures are the most expensive problem a scheduler can have.
  4. Price it for next year. Add the channels and teammates you expect to have in twelve months and compare the totals.

What a switch to Postuva looks like

Everything happens in one composer and one calendar. You pick the channels, write the idea once, let AI tailor each network's version, and schedule. The recording below is a real, unedited session in the app.

Video: scheduling a post to several networks · Real screen recording, 19 seconds: pick channels, write once, check each network's version and schedule.

Frequently asked questions

Is Postuva cheaper than Ayrshare?

Postuva has a free plan and paid plans of $15, $29 and $79 a month with flat channel limits. Compare with Ayrshare's current pricing for the number of channels and users you need.

Can Postuva import my posts from Ayrshare?

Not automatically yet. Most people recreate the next week of posts, which takes a few minutes.

Which networks does Postuva support?

X, LinkedIn, Facebook, Instagram, Threads, TikTok, YouTube, Pinterest, Reddit, Tumblr, Bluesky, Mastodon, Nostr, Lemmy, Telegram, Discord, Slack, WordPress, DEV, Hashnode, Google Business Profile and Listmonk, plus LinkedIn company pages. More networks are added regularly.

Can I use Postuva instead of building on Ayrshare?

If the goal is to publish your own or your clients' posts, yes: Postuva is the finished tool. If the goal is to give your own software's users social posting, you need an API like Ayrshare.

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